Behind the Scenes: How I Prepared for My Business Insider Interview
When Business Insider contacted me for my thoughts on returning to the office, I knew this was an opportunity to share meaningful, real-world etiquette advice. What might surprise you, though, is how I prepare for media interviews like this one.
As a business owner and etiquette speaker, I take my role seriously—especially when speaking to the media. Whether it’s a journalist, a podcast, or a corporate event, preparation is everything. My approach is simple yet incredibly effective: Post-it Notes.
Yes, As a Business Etiquette Speaker I Use Post-it Notes.
In an age of digital tools, you might expect a more high-tech method. But I find that writing down my thoughts—physically—helps me clarify, refine, and organize my message. Here’s how I do it:
1. Tapping into Real-World Experience
Before any interview, I reflect on real conversations I’ve had recently with HR Directors, Sales Managers, and executives across industries. What are their challenges? What insights have they shared? These interactions fuel my responses with fresh, relevant perspectives.
2. The Power of Writing Things Down
I take a stack of Post-it Notes and write down every key point that comes to mind—quick, unfiltered thoughts. Then, I arrange them in an order that flows naturally. This method helps me structure my message, ensuring that every word is intentional.
3. Instant Reference During the Interview
Once I have my notes organized, I keep them within reach. I actually use a blank sketch pad and stick the post-its to the page. When I’m speaking with a journalist, I never read from them directly—but having them nearby allows me to stay focused, confident, and on point. It’s my secret weapon for delivering polished yet authentic responses.
Why This Matters for Future Business Etiquette Speakers
If you aspire to be a business etiquette speaker, mastering media interviews is a skill you’ll want to develop. When the press calls, be ready. A well-prepared response elevates your credibility, strengthens your brand, and ensures that your expertise shines.
Simplicity is powerful. Whether you’re stepping onto a stage, leading a workshop, or answering media questions, clarity and preparation set you apart.
And sometimes, all you need to elevate your message—is a stack of Post-it Notes.
Your Turn
What’s your go-to strategy for organizing your thoughts?

