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Power Dressing: Feel Like a Woman, Wear a Dress

Jun 7, 2012 | Professional Dress

In 1972, Diane von Furstenburg created her iconic wrap dress. The slogan for the ad campaign was, “Feel Like a Woman, Wear a Dress”.  It was important then and it is relevant today.  There is power in dressing like a woman.  By the way, the dress sold 5 million units in four years.

Women once thought a more masculine outfit might help them to be taken more seriously in the business world.  Think again.   Wearing a dress (or a skirt) signals that a woman is confident enough not to have to rely on wearing slacks to the office.  The U.K.’s University of Hertfordshire, surveyed more than  300 participants (both men and women).  They were asked to make snap judgments of images featuring women in traditional business attire – both pants and skirts.  The participants were asked to comment on factors such as confidence, success, trust, etc.  In three seconds, they were able to determine they preferred the more feminine options.

Wearing a dress can look authoritative, professional and polished.

 

 

Tips for Wearing a Dress to the Office

  • Find a good tailor.  If you choose to wear a wrap dress to the office make sure it fits well.  Have your tailor secure the top of the dress (the top area that wraps) with a clear snap.  This ensures the dress will stay closed. It is not appropriate to show your cleavage in the office or during a business meeting.
  • Check the length of your dress (or skirt).  The dress should come right at/above your knee or shortly below.  Don’t wear a dress that is too short.
  • Sheaths or wrap dresses are perfect for the office.
  • Silk is not the best choice in fabrics for a dress at the office.
  • Heels ( not peep toes)  are your best choice with a dress.  Flats with a dress can make you look a bit frumpy.

Now, go out and shop until your drop and find yourself a new dress.

 

 

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Lisa RicheyLisa Richey provides etiquette programs to businesses, schools, and individuals.

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